KMIR6 Exclusive: The Secret To Coachella's Success
KMIR6's Gino LaMont sits down for a candid conversation with Randy Phillips, President and CEO of AEG Live, the parent company of the Coachella Valley Music And Arts Festival. Video by kmir6.comvideo
INDIO - A KMIR6 News exclusive as we go one on one with Randy Phillips, President and CEO of the company AEG Live which owns the Coachella Valley Music and Arts Festival.
The popular music festival packs in 80,000 to 85,000 people a day, making it one of the biggest music festivals in the world. But it may come as surprise to find out that as recently as 2008 this concert that pumps millions of dollars into the valley was on the verge of pulling the plug.